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Endless Aisle Live: Insights and Strategies From Retail’s Front Line

Posted by Amanda McLaughlin on Apr 16, 2024

Omnichannel is a ‘must-do’ for every retail brand. And the technology facilitating this shift—with capabilities such as endless aisle, mobile checkout, POS, clienteling and fulfillment—continues to advance rapidly. 

This evolution has produced some incredible results, empowering brands to deliver the innovative, interactive, personalized and immersive experiences that modern customers crave. Yet, even amidst these advancements, retail leaders grapple with a central question:

“How do you fortify the future of your brand and your relationship with your customers?”

Keep reading to find out how Endless Aisle Live will give retail leaders the answer they seek, and the platform and connections they need to delight customers and guarantee business longevity.

What Is Endless Aisle Live?

Endless Aisle Live is a day-long celebration taking place in London on June 26th, 2024. It’ll bring together the changemakers disrupting and shaping the world of retail in stores, online, and everywhere between. We’re taking the time to explore ideas and transformation journeys with the innovators and leaders driving the industry forward.

We’ll explore the technologies acting as the catalysts for change in retail and commerce, but also the forces behind their inception: customer behaviors. Because technology is just one piece of the puzzle.

Why Should You Attend Endless Aisle Live?

Endless Aisle Live promises to deliver insights and inspiration, empowering retail brands to strengthen their future and enhance their relationships with customers. Below are some key benefits and opportunities you’ll gain by attending.

Valuable insights from retail leaders

European consumers are still wary of the economy and continue to adjust their purchasing habits. More and more often they’re swapping their favorite brands for more affordable, private-label products and budget-friendly retailers.

Capturing new customer attention and encouraging your loyal customers to continue shopping with you has never been so important. But with customer acquisition costs (CAC) leaping up 222% in the past decade (according to a report by Deloitte), this is no gambling matter. You can’t afford to guess.

Endless Aisle Live gives you the opportunity to hear and learn from other retail leaders working at brands similar to your own. Every keynote and panelist is primed to share their experiences and insights from working on the front lines of retail innovation and transformation. Speakers will share their knowledge of and experience in crafting deeply enjoyable, value-adding shopping journeys. What works, what doesn’t, and what customers really want.

This is a huge advantage because it means you won’t waste time or money on initiatives doomed to fail. You can learn from those who have gone before you, iterate on their findings, and adapt them to craft compelling shopping experiences that draw in your audience. 

Actionable strategies and fresh ideas from powerful speakers 

The quality of your shopping experience is the main measuring stick customers use to decide whether they’ll spend their money with you or your competitor. Novel experiences are crucial to winning customer attention and loyalty. But innovation doesn’t happen in a vacuum.

Endless Aisle Live will ensure attendees leave with practical strategies, not just concepts. Each keynote and panelist is someone who lives and breathes retail, and they’re willing to share the tactics that have helped them improve omnichannel shopping journeys with you.

Additionally, retail conferences like this that gather exceptional leaders together are melting pots of fresh ideas. Each session has Q&A time allocated – that’s your platform to dig into how your peers are creating incredible and unified shopping experiences, and ask them to share the gory details.

Meaningful professional relationships

Retail stands at the crossroads of immense transformation. As customer behaviors and technology evolve at a dizzying pace, simply keeping up feels overwhelming. Staying ahead can feel impossible. 

In-person networking encourages amazing exchanges between colleagues in the same industry, and the opportunity to enrich each other with information and updates about the rapidly shifting world of retail. Most event attendees (78%) agree: in-person conferences provide the ideal networking environment. 

Endless Aisle Live is the perfect platform for strategic contact building. The shallow pond of superficial “likes” and direct messages from salespeople online has no place here. It’s all about problem-solving, vendor-sharing, and colleague-building. 

And if you’re in the market for a new job, you’re in luck. In-person networking like at Endless Aisle Live gives you the opportunity to learn quickly about open jobs and improve your chances of getting hired. In fact, a staggering 54% of hires originated from referrals in 2022. Not to mention the partnerships, industry knowledge, co-branding, and joint promotions – there’s a wealth of opportunity.

Logistics: Location and Structure & Timing

Endless Aisle Live celebrates the changemakers disrupting the world of retail in the heart of London. We’ve structured the event to give these folks the opportunity to share their hard work with you. And to show off a little – they’ve earned it. 

Location

Innovative, experiential, and deeply enjoyable. There’s more to retail than just selling; it’s as much about how you sell as what. And we’ve chosen a venue to fit: Underbelly Boulevard.

Nestled in the very heart of Soho between Berwick Street and Brewer Street, Underbelly Boulevard will inject some of that theatrical magic that so many retail leaders are looking for in their store experiences to Endless Aisle Live.

Structure & Timing

Endless Aisle Live is structured to give you the maximum amount of value, learnings, and networking opportunities. To do that, we’ve split the day up into three parts:

  1. An intimate conference
  2. A retail safari
  3. An exclusive dinner

The conference starts with registration at 08:45. From there, you’ve got a morning filled with incredible insights and learnings from retail’s front line. Keynote speakers will share their proven strategies and methods for excelling in retail, and specially curated panels will dig into a number of critical retail topics. The conference ends at 14:00 – just after your networking lunch.

With the morning portion of the day over, you’ll take to the streets. Retail influencer and co-host of the NewStore Endless Aisle podcast, Ian Scott, will lead you on an interactive tour around five of Soho’s most inspiring stores. You’ll see how brands seamlessly blend the digital and physical to create incredible shopping experiences. Take notes.

Finally, following the store tours, you are then invited to an exclusive dinner. We’ll provide the gorgeous food and drink, while you relax and enjoy an evening of engaging discussion. This dinner will be under strict Chatham House rules. It’s the perfect opportunity to connect with your peers and inspiring speakers in a mutually safe environment. Then you can ask them to tell you all their secrets. 

How To Register

To register for Endless Aisle Live, simply head over to the event page. Once there, fill out the form with a few details, hit ‘Register,’ and you’re done. We’ll contact you to confirm your registration, and answer any questions you may have.

Join Us At Endless Aisle Live

Interactive, personalized, and immersive are a customer’s minimum expectations for shopping experiences in 2024. With the pace of retail only ramping up, retail leaders need every advantage they can get to meet expectations.

Endless Aisle Live will feature the changemakers and innovators shaping retail and commerce. They’ll share with you the insights, strategies, and ideas they’ve gathered through careers on retail’s front line. You can learn from and use them to fortify the future of your brand and your relationship with your customers through exceptional omnichannel experiences.

Check out the agenda for Endless Aisle Live and register now before ticketing closes.

P.S. We’re bringing Endless Aisle Live to New York in October 2024. Stay tuned! 

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